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Susan L Reid's Articles

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  • Nine Hot Online Niche Market Research Sites for Small Business Owners
    Niche market research is the key to your online business success. By making use of these nine hot research site options—some traditional, some new—you now have all the tools you need to do effective niche market research online.
  • How to Find a Good Niche as a New Business Owner
    As a new business owner one of the toughest questions you'll need to answer for yourself is, have I found a good niche - a niche you are passionate about, know something about, and have a sustaining interest in? But that's not enough. A good niche must also be able to make you good money. Know the answers to these 4 things and you'll be off on the right foot toward determining if you've found a good niche.
  • Online Business Owners - Want to Know How to Rake in Serious Profits?
    Two of the hardest things online small business owners have to do are to find a unique way to connect to their niche and to be on the leading edge of marketing trends that will rake in serious profits. Learn how to do both by following this step-by-step formula for success. Don't wait! Get in on the action before the big business players get involved and ensure your business success.
  • How to Find a Profitable Niche for Small Business Owners
    Finding a profitable niche takes time, knowing where to look, and what you're looking for. Follow these five steps to find the keyword phrases that will most likely yield you a profitable niche—one in which you stand a very good chance of getting highly ranked and where there is money being spent. Although the process can be time consuming, it can make the difference between new business start-up failure or success.
  • Five Quick and Easy Steps for a New Business Start-ups to Determine Your Unique Selling Point
    So what's your unique selling point? What's memorable and unique about your company? Don't know? Follow these five quick and easy steps and find out. Stop putting your business at risk. Put an end to getting lost in the crowd. Gain the advantage as a new business start-up by standing out in the mind of your customers. Discover your USP today. You'll be glad you did!
  • Women Entrepreneurs - Staying Strong and Focused in Business with Help From the U.S. Gymnastics Team
    No whining over silver for the U.S. Olympic Women's Gymnastic Team or wasting energy on what might have been, that's for sure! Instead, the entire team exemplified how to hold-up under pressure by coming together as a team, and supporting each other, no matter what. There is much today's woman entrepreneur can learn about staying strong and focused when faced with the unexpected from the women of the U.S. Olympic Gymnastics Team.
  • Mom Entrepreneurs Doing Much More than Watching Sports at the Olympics
    Mom Olympic athletes provide inspiration to mom entrepreneurs by exemplifying three important messages: You don't have to give up your aspirations to be a mother; Ambition is not a dirty word; and Don't put an age limit on your dreams.
  • Grow Your Home Business Into a Global Business Using Virtual Office Space
    One of the biggest obstacles keeping home-based business owners from expanding into the marketplace is the cost factor: renting office space, hiring staff, and purchasing equipment. It's enough to make any home-based business owner shy away from expansion and, instead, stay small. If you are ready to grow your business and want to save money, read this article to find out if virtual office space is right for you.
  • Who Isn't Your Niche? It's Important to Know Before You Market to Your Niche
    Stop guessing what your niche market wants and who they are. Complete the pre-marketing niche checklist to know for sure. Do this before you market to your niche and you'll save money, avoid months of agony, and attract a constant stream of eager prospects to your website. Here are the three things every first-time small business owner must know before they market to their niche group.
  • Starting up a Home-Based Business: The First 10 Steps
    You've made the decision to start up a home-based business. Congratulations! Now come all the questions: How do I get started? What should be my first step? Where do I begin? These are questions every Accidental Entrepreneur asks when starting up a business for the first time. The good news is that you can save months of frustration, lots of dead ends and thousands of dollars simply by following these 10 crucial starter steps.
  • Spiritual Entrepreneurs: Their Three Most Catastrophic Thoughts and How to Turn Them Around
    When it comes to creating wealth, spiritual entrepreneurs who think money and spirituality don't mix are headed for business disaster. It doesn't have to be this way! If you'd like to make peace with money and bring in the big bucks (and I know you would!), here are three stunningly simple ways to send poverty consciousness packing.
  • Optimize Your Website...and They Will Come
    What's the big deal about search engine optimization? Isn't it enough that you've put up a website, purchased some Google AdWords, and sent out an email to everyone you know announcing your site? In short, no. There is an art to search engine optimization (SEO), and it's critical for web-based businesses to know, understand and utilize if they want to drive quality traffic to their website via the Internet. Where do you begin?
  • No Agony of Defeat for Hillary Clinton
    On June 7, 2008, Senator Hillary Clinton made history. I knew it as I watched her deliver her exit speech before 2,000 supporters at Washington's National Building Museum. She wasn't just endorsing presumptive Democratic presidential nominee Senator Barack Obama; she was leading by example. There is much the entrepreneurial woman can learn from Senator Clinton, including these 10 lessons about facing so-called defeat.
  • Using Online PR Distribution Services to Your Advantage
    You have something fabulous to announce to the world! So, what online press release distribution service do you use? With so many to choose from, it's hard to know where to start. If you do a search for newswire services it's easy to become overwhelmed by the possibilities. You might either give up or go overboard, spending lots of unnecessary money and duplicating your efforts. Before you do either, first consider these important items.
  • How to Thrive through This Recession, Jack Canfield Style
    We're hearing a lot about the economy lately. Just this week, Alan Greenspan actually said "the r word" by announcing that the United States is in a recession. The good news is that a recession is not a depression. To be successful, you need to become informed about what a recession is and what steps you can take to thrive in the midst of one. Here are 5 Simple Steps for Thriving through a Recession.

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