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Shannon Cherry's Articles in Public Relations
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Santa: Your Marketing Guru
Learn the marketing secrets that have made the jolly ol' elf a household name
Time to Rethink Your Holiday Schedule
How to use editorial calendars to gain free publicity
Building a Good Media List
Sending a press release to everyone will hurt your credibility. Learn the steps to build a great media list that wants your news.
Christmas in July
If you want your product or service featured as a holiday gift in the media, then you better start when the warm weather approaches.
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