Mervyn Love's Articles

  • How to Use Dialogue to Engage Your Reader's Imagination
    In any short story or novel dialogue is the element that raises the readers level of interest and moves the story on. But dialogue isn't just dialogue. Here's how to make it a whole lot more exciting than 'he said', 'she said'.
  • Dialogue Versus Narrative. Which is Right For You?
    Do your readers loose consciousness ploughing through pages of narrative description? Or are they perplexed and bewildered because your snappy dialogue leaves them wondering just who is talking to who? It's time to get your narrative/dialogue balance right. Here's how.
  • How Dialogue Can Convey Your Characters' Personalities
    It's true to say that a character doesn't become a real person until he or she speaks. So what can we do to convey to our readers what type of person a particular character is just by the way they speak?
  • How to Give Your Articles That Vital Difference to Make Them Sell
    Magazine editors are always on the lookout for well written, but above all, different, one-of-a-kind articles. It's up to us writers to give them what they need.
  • How to Find Exciting New Topics to Write About
    Now, seriously. What can be difficult about turning out an article of 500 to 1000 words? You enjoy writing, you've got a good head on your shoulders, and you have a grasp of loads of subjects that interest you personally. So what's the problem?
  • Bring Emotion into Your Description to Grab Your Reader
    Description is what writers use to colour in the basic elements of a story. It gives the reader a mental picture which they can carry that with them as the tale unfolds. Adding an emotional element grabs the reader more forcefully and pulls them into the story.
  • Liven up Your Stories With a Good Helping of Conflict
    Most types of story, whether short stories or novels, absolutely need that vital ingredient: the conflict. Preferably more than one. You may well have your characters all fleshed out and ready to go, but don't give them an easy ride! Bring some angst into their lives, your readers will love it!
  • How to Grow Credible Flesh and Blood Characters for Your Story
    Publishers reject more stories because the characters in them are made of cardboard, than they do because the story has a weak plot. Creating a living breathing hero and supporting cast is not difficult. You just need to apply these simple rules and tactics. A so-so plot can be saved if your characters become real and interesting to the reader.
  • How to Create An Opening to Your Story That Will Keep Readers Agog
    Beginning your story in the right way is essential to keep the reader reading. Gone are the days of rambling descriptive text or several pages leisurely setting the background to a saga. Today's openings have to be snappy and engaging right from the word 'go'.
  • Get Shiploads of Eager Visitors With These Proven Tactics
    You've built your website and it's brimming with cool features and great content. All you need now is visitors to come along and enjoy it. And maybe buy a thing or two as well. But somehow they seem reluctant to cross your virtual threshold. What can you do?
  • Use The Secret of Power Words to Skyrocket Your Sales
    Want to make more sales but can't afford to have your sales pages written for you? Spent money on buying visitors, but still getting no sales? The solution could be as simple as using some simple but powerful words alter the minds of your visitors into a buying attitude.
  • How To Name the Characters For Your Story With This Simple Technique
    We've all been there. You know she's called Sandie or Kaylee or some other cool name but can't for the life of you find a suitable surname. You've wrung your hands to the bone, you've drunk the midnight oil, but still a good solid name won't come. What, oh what can you do? Read on, dear writer, an inexhaustible supply of quality names awaits.
  • Use Online Testimonials to Skyrocket Sales
    If you want to overcome your prospect's natural reticence and dubiousness, there's nothing like a good dose of testimonials to allay their fears. Comfort them with the knowledge that someone else has bought your product and has genuinely found if useful.
  • Why You Should Write Your Autobiography
    Your life story is unique. You have been through situations, events and emotions that no-one else has in quite the same way. These memories are worth recording.
  • How to Get People to Click on Your Ads.
    Fed up with wasting money on ads that don't work? Here are some killer ways to turn things around and get writing ads that pull in the clicks, visitors and sales in droves.

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