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Jeffrey A Solochek's Articles in Business

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Never Put All Your Eggs In Ine Basket My Grandmother always said the following two things often. Number one was to never lay all your eggs in one basket and number two was to never count your chickens before they hatched. I now use both pieces of advice religiously. She was very successful in both business and in life. My Grandmother was very successful in both business and in life. They Can Sugar Coat it All They Want, It's Still a Scam A lot of the recent so called opportunities out there in my eyes are just chain letter scams of the 21st century. They may say you are getting all this so called product but you have to compare apples to apples and oranges to oranges. I can say my house is worth over a million dollars but if all the houses in my neighborhood are only selling for one hundred thousand dollars I can say my house is worth a lot more all I want but the reality is it is only worth a lot less. EveryBody Is Always Looking For The Shortest Way To Get Rich Quick There are very few shortcuts that might work. For the most part the reason so many fail is because they are looking for the dream, the get rich quick scheme that will require very little work on their part. Because of everybody looking for this there are so many scams out there. They will say something like this 'We will Do all The Work for you", Yeah right, if they are doing all the work then why do they even need you. The Biggest Killer of Our Times, Assuming Things Companies throughout the world assume that thier corporate policies are written in stone someplace and that everybody know what these are. This is not just companies that do this but people everywhere. I still remember this one episode in this old TV series "The Odd Couple". Felix, in court says "when you Assume you make an Ass out of U and Me". Has MySpace Become MyBully MySpace has recently gone out and shut down any US based company that had software add ons for helping people to use MySpace. One company they shut down was Spacepromoter which had software to allow marketers to create multiple MySpace profiles. Shutting down a company like this makes a lot of sense because in their terms they say you are only allowed to have one MySpace profile. Creating Your Own Software Have you ever been working in a particular application and say to yourself “I wish this software could do this or that?” So You Want The Best Blog For Your Site Several years ago when I first wanted my own blog I first started with Googles Blogger. I figured that since it would be hosted on Google that it would be noticed faster than using another service. After about 6 months I noticed this was not getting noticed like I had wanted so then I hosted it on my own server and started modifying the theme. Being color blind a lot of visitors would tell me how awful the color scheme I had chosen was and there were not any themes I could install and use. Gatting Past the Gatekeeper These days when making a cold call it is important now more than ever before to make yourself different from the pack.. When you apply for a job that is advertised in the paper your app. will be amongst a thousand others. The same goes when you are calling a business, unless you leave a totally unique message for the person you are trying to talk to you will never hear from them. Creating A Buzz On A Budget When starting a new business most people are trying not to overspend. So one of the places they cut back on is in advertising which is actually very important when starting a new venture. We all can't afford a 30 second spot during the super Bowl but there are a lot of things that we can do that won't cost us a lot.

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