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Ivy Hastings's Articles in Web Design
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Web Design Templates
Web design templates aren't always a good idea for a number of reasons. Most importantly because templates rarely fit your needs exactly, and clients often end up spending more time and money in the long run tweaking the design to fit their content. It’s like trying to stuff a large man into a small suit.
How to Choose a Web Design Company
Every successful company knows that a web site is an essential marketing tool. Whether you're in the business of selling widgets, soliciting volunteers, or building your brand awareness, a carefully executed internet marketing plan can reap a tremendous return on your time and money.
Ten Ways to Instantly Improve Your Usability
Whether it’s an e-commerce site, an online tool, or just your company’s corporate sites--smart marketers know that web site usability is key to the success of any online presence. What a lot of marketers don’t know is the basic principles of web usability and how to apply those rules to their own online presence. Here are ten very easy ways to make an immediate impact on the usability of your site:
Creating Sticky B2B Web Sites
How to develop B2B web sites that your clients will love.
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