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3 Steps To Creating A Marketing Plan For Your Business By : Jeff Casmer A marketing plan includes numbers, facts and objectives, but it is not primarily numerical; it is strategic. It is your plan of action - what you will sell, to whom you will sell it and how often, at what price, and how you will get the product to the buyer. Here's a closer look at putting together a marketing plan that works. Staff Turnover - What is it and what does it cost? Part 1 By : johntucker What is staff turnover? How can you measure it? What does it cost? How can you improve staff retention rates? The Three Enemies of Every Investor By : James Delrojo Every investor, whether in stocks, options, futures, property, business or any other form of investment, has the same three enemies. These enemies have caused more investment loss than all other reasons put together. I will identify these enemies for you and give you some tips for defeating them. What Marketing Can Do For You By : John Pawlett I thought I would clear up some misconceptions about marketing. Running A Successful Gym / Fitness Facility By : grd2345 Running A Successful Gym / Fitness may seem like an easy way to make some profits, but like all businesses you will need a plan to make it work. To make it work you will need to study the location of your gym, choose the right equipment for you gym, and determine which software will run and manage your gym efficiently Learn to Audit-Proof Your Tax Records By : Drew Miles It is important that you are making the most of the 300 tax deductions that are available to business owners. However, you must be sure you are keeping keeping good records to avoid an audit by the IRS. Learn to shift the burden of proof and avoid the hefty fees and penalties. Global trade to hit $27 trillion in 2030: World Bank By : Gediminas Astrauskas Global trade in goods and services could rise more than threefold to $27 trillion in 2030 with developing countries playing a central role, the World Bank predicted. Selling Your Business - Prepare for the Buyer Visit By : Dave Kauppi A buyer visit is a very important step before receiving a letter of intent. Do not view it as a simple show-and-tell corporate tour. It is your chance to position your company in the best light to drive purchase price. It is also your chance to gather valuable information on the buyer in order for you to make yoru selling decision. Business Sellers - Beware of the C Corp Asset Sale By : Dave Kauppi If you are selling your business and it is a C Corp, the tax consequences of an asset sale as opposed to a stock sale can be punishing. All else being equal, push for the stock sale. This article discusses the tax treatment of both transaction forms. Failure: A Misunderstood Key to Business Success By : Drew Miles You can't always expect to get everything right the first time, but that shouldn't prevent you from trying new things. It is important to learn from your failures, and don't let them convince you to give up. You can achieve anything you set your mind to, so don't be afriad to follow your dreams. Contractor and Home Builder Shows: The Power of Advertising By : Gaetane Ross Contractor and Home Builder shows are becoming extremely popular among folks who are looking to build their home or are even just slightly considering having one custom-built themselves. Selling A Business - The Eleventh Hour Contract Change By : Dave Kauppi A last minute change in the terms of a business sale can often cause it to blow up. That is costly and unfortunately far too common. This article discusses how to deal with it. Casualness in Modern Office Furniture By : Rika The quest for modernity in the work environment has meant compromise on the unique graceful furniture that adorns the four walls of the office. Read on to assess the benefits of having traditional furniture for the work place without any prejudice against the modern furniture. The Pricing Dynamics of Selling a Business By : Dave Kauppi When you sell your business, the method of selling can have a major impact on your selling price. This article discusses the various selling methods and the relative values that result. Looking to Sell a Healthcare Company - Consider an M&A Advisor By : Dave Kauppi If you are considering the sale of your healthcare business, engaging an M&A Advisor can help you drive the maximum transaction value with the least amount of risk.
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