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Change Your Tone - Media Coverage Shouldn't Be Toned By Software By : Chris Morrison The world of PR is benefiting from dramatic changes in the way media coverage is being delivered electronically to your computer desktop or PDA of choice. Perhaps the nuisance of ink on your fingers is being replaced by a bad case of "BlackBerry thumb" -- but nevertheless getting your media coverage electronically has never been easier or more mobile. 10 Ways to Make a Publicity Plan for the New Year By : Susan Harrow Do one thing every day to increase your publicity. Effective Public Relations: Why Did Bec And Lleyton Do It At 3:15AM? By : Thomas Murrell Effective public relations, press releases and managing your message in the media is all about impact, reach and timing. So what does this mean for the timing of your own press release? Well, here are seven lessons from the Hewitt/Cartwright release that was emailed to the media at 3:12am only hours after the Australian Open finished. This article is about public relations, public relations training, public relations campaign, public relations writing, public relations strategy, public relat Oprah! How to Appear on The Oprah Winfrey Show By : Cathy Stucker Want to know how you can be on The Oprah Winfrey Show? It is the dream of many authors, experts and others to sit next to Oprah and get the ultimate in national publicity. Learn how to pitch your story and get invited to Chicago.
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