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  • What Is A Freelance Copywriter?  By : George Chilton
    I’m often asked what it is that I do. I generally spout something about being a slave to the system and murmur a slurred ‘copywriter’ – at which point I find myself being ejected from the bar, pint in hand, into the nearest convenient Taxi and/or Police car.

    But what is a copywriter?
  • Freelance Copywriter: have magic carpet, will travel  By : George Chilton
    How to sell yourself without appearing arrogant!

    There is nothing wrong with being noticed. In fact, that’s what writers do. We ooze confidence, we know what to say and how to say it and we get noticed because of it. But sometimes we over-sell, and that can be embarrassing -not to mention ineffective.
  • The Curse of the Freelance Copywriter  By : George Chilton
    George Chilton's article looks at what he (affectionately) calls 'The Freelance Curse' and he describes how he dealt with it - without the aid of a witchdoctor.

    Professional Writing of any kind is a big commitment. It’s an amazing feeling to have your words published, to find your own name nestling at the top of the Google search results. Yet, writing can also be very hard, time consuming and often rather frustrating...
  • Freelance copywriters: "You Cannot Be Serious!"  By : George Chilton
    I’m not saying that you should be controversial for the sake of it. In fact, controversy may be the last thing that you want. But let’s face it, controversy sells!

    John McEnroe, Kate Moss, Dan Brown, The Rolling Stones, George Galloway, Eminem, Kurt Cobain, Apple Macintosh - are all examples of controversial or converse brands that sell...
  • The Importance of Being Proof-Read  By : George Chilton
    We are often blind to our mistakes and read what we meant to say, rather than what we actually said. An objective view of a piece of text can dredge-up a whole host of errors that had been missed in previous, subjective, readings.
  • A Different Way to Generate Leads  By : Victoria Rosendahl
    Generate leads for your copywriting business by turning convention on its head.
  • How To Write a Great Sales Letter  By : Andrew James
    Every communication you send to customers or prospects should have a clear purpose

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