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Often the case is that the person making contact has joined a program designed specifically to address the questions they are asking me. In the back of my brain, I'm often thinking, "What's not right with this scenario?" In order to be considered a viable program or service online, the website owner is required to provide something in return for your hard-earned dollars. Typically, that something is information. Information in the form of ebooks, software, or training are the most common kinds of membership sites. When you discover a likely program online, it is important to ask yourself the following questions: 1. What is the program selling you for your money? 2. Is there more to the program than just telling others about it? Here's a typical scenario painted for me: I'm contacted only to find out the caller or emailer has no real idea about what they joined! The second scenario is they did not have any set plan to begin with. Instead they think that taking the "easier" route of using someone else's stuff to promote will be their ticket to online riches. No business plan, no real strategy. Unfortunately, more often than not, nothing could be further from the truth. That program, membership or not, is not your business, it belongs to someone else. Conversely, the other scenario is the hunter had no intention of building a business. He or she was merely looking for an "easier road." Find something to promote and tell others. This creates a problem though, you are an affiliate only and not the owner of the membership or product. But it doesn't stop there. The problem compounds itself because, in their rush to tell others, the hunter (who has by now become a membership member) skips straight to the "here's your affiliate url to give to others." No reading takes place, no educating oneself on the fine points of what the program (membership or not) is about. They skip the details. Personally, I can tell from talking to someone or emailing back and forth when someone is doing his or her job or trying to take the easy way. Unfortunately, by taking the easy way they create further difficulties for themselves. How can you sell something to someone when you don't know what you are selling? Do yourself a favor. When exploring all the great membership sites and products, software and services available online remember your first objective. If it was to find out how to build a business, then use that membership (assuming they really do have the goods) to educate yourself and build your own thing online. If you can't explain it to me, how are you going to help the guy under you? You can't do that if you don't know what or why you joined. Article Source: http://www.articlewheel.com
We care, we do? Online membership programs should be unique and useful. Molten Marketing is!
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