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Home | Internet & Businesses Online If this sounds a familiar story you might like to broaden your horizons, think outside the box a little. Does everyone that want a job as a mortgage manager really search for "mortgage manager" on the top search engines, do they only search on the top search engines. Do a search yourself on the top short keywords and phrases and see how many other sites are competing fro the word or phrase. I was recently talking to a corporate account manager for the UK's most dominant search engine and he told me that one of the retail banks was paying £8.00 for each click to be number 1 for the keyword "mortgage", well that might be financially viable for the very large corporate purse of a bank, but it would be crazy money to attract candidates to a jobsite or recruitment website. The next few paragraphs are some of the things that you need to consider: Niche Keyword and Key phrase Analysis and Report £find the Niche Keywords and Key Phrases that will make your site a success. These are the Keywords and Key Phrases that many people search for every day and yet few sites have been optimized for them. This is the quick route to the top of the major search engines. Get this right and save thousands of £s and gain thousands of Candidates. Web Page Optimization report for one key phrase and one search engine including a detailed analysis of the top 10 competitor sites. Meta tag creation, it is essential that you have the right Meta tags for each page of you site if you are going to achieve maximum site visitors. Hand Directory submissions; To create high quality one way links to your site is the best way to raise your Page Rank within Google. Please be aware it can take up to 6 months for all directories submitted to list you. Yahoo and DMOZ Directory Submission; These are the two most important directories to get listed in, however it is equally important to get the right description for your site to achieve maximum ranking across the hundreds of search engines that are influenced by these two directories. Submission to 450+ Search Engines including full top twenty ranking report for all index page keywords RSS Feed Submission to 76 Engines if you have rss or xml feeds to the job vacancies on your site this service will help maximize the number of vacancies that appear in the search engine listings. Let your vacancies work for you and drive quality candidates to your database. Doorway Page Creation including Flash Redirection and keyword research, a niche keyword based domain name registered just for your site, and then a very clever bit of black hat SEO generates thousands of extra visitors to your site. In the next Article I will discuss a variety of internet marketing techniques that will help maximize the SEO of your jobsite or recruitment website. Copyright (c) 2008 Ianson Internet Marketing Article Source: http://www.articlewheel.com
Louise G is the Managing Director of Ianson Internet Markekting and an expert in SEO and Internet Marketing for Jobsites and Recruitment Websites. Find out more about Internet marketing and SEO at www.internet-marketing-ianson.com
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